I specialize in leading design teams and managing UX projects with a focus on creating user-centered solutions that drive business growth.
Maintained UEFA’s B2B Design System (Golazo) scalability during EURO 2024 and the Paris 2024 Olympic Games.
Ensured all designs aligned with UEFA’s brand guidelines and visual identity while supporting the B2B design system.
I led the UX redesign of UEFA’s AIM platform, transforming it into a human-centered tool that blends qualitative and quantitative insights to measure football’s social impact. By streamlining workflows and enhancing usability, we empowered stakeholders to generate tailored reports, boosting engagement and adoption across diverse use cases.
I designed UEFA’s learning app. improving accessibility and increasing engagement via intuitive course discovery and on-demand learning features.
I designed Atos’ e-business card platform, fostering usability through dynamic contact sharing, sleek profiles, and seamless social integration, streamlining professional networking for executives.
I designed the MVP-V1 of Smart Bricks to empower real estate investors with AI-driven analytics, enabling informed decision-making. This strategic UX design boosted landing page conversions by 70% and increased closed deals from 6% to 28% after one month.
I led the UX design revamp of Find Square’s Web Platform, Dashboard, and Mobile Apps to improve usability for end-users and streamline workflows for service providers, boosting bookings from zero to 250+ in One Month through thoughtful design and seamless user experience.
Designing Realize's MVP-V1 to create an intuitive property transaction platform, integrating home loan services for a seamless user experience.
Creating a streamlined solution for Mercedes-Benz owners, enabling them to easily locate and connect with the best local service providers for their vehicle needs.
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