I'm a senior UX design specialist, instructor, mentor & team-builder with 10 years of experience, including over 6 years focused on UX design.
My career has been dedicated to crafting seamless digital experiences across products, agencies, and enterprises, transforming complex challenges into user-friendly solutions.
I am skilled in leading design teams and managing UX projects with a focus on creating user-centered solutions that drive business growth.
My experience includes conducting user research, problem-solving, and transforming complex challenges into intuitive digital experiences, all while fostering collaboration within cross-functional teams.
Des 2023 – Present.
I lead the design and execution of B2B projects that drive engagement and satisfaction, collaborating with cross-functional teams to ensure impactful outcomes.
UEFA's Community Platform, VIP Tickets App, Accreditation Delivery Portal, Media Portal, VISTA Stadium maps, UEFA Go, and the B2B Design system.
Des 2023 – Present.
I'm Leading the UX team and owning the UX Design of UEFA's products.
UEFA - Olympics Games Paris 2024 - Euro 2024
Nov 2023 - Sep 2024
I lead the overall design vision for the product, aligned with the company's long-term strategy and values.
Mobile Apps, Web Platform
Nov 2023 – Present.
As a UX Instructor and Trainer at Anas Academy, I am empowering individuals with the knowledge and skills to create exceptional user experiences.
May 2021 - Dec 2023
I worked in a cross-functional team mission-based, closely with all stakeholders. I also maintain and contribute to the design system alongside the front-end team.
ServeBig, the Ministry of Justice Platform, GAFI, EgyptAir, the Grand Egyptian Museum, SEHA, CBE - GRID, Emirates Health Services, the Saudi Space Portal, the Dubai Chamber of Commerce, the Islamic Development Bank, FAB MISR Internet Banking, STC Bank, RCJY, and many more success stories.
Sep 2022 - Sep 2024
I lead learning sessions and workshops, teaching the Advanced UX Design program (UX Nanodegree).
Jan 2020 - Apr 2021
I worked closely with the system analyst, project manager, and development team to deliver products that delight and satisfy the end-user and achieve business goals.
Medaro, AerBag, Clubenz, Multivendor Ecommerce, Fastrak, CodeRed, Treffen, and many more success stories!